One person truly can make a big difference...but no matter how much of a difference one person can make, two people have the potential to make two times the difference. Now, imagine the impact of everyone in your community making a difference. By engaging others you actually make your job easier. The more companies participating in the BLAST! community, the more products and services will form to support your efforts.
Consider the following practical example - It is a lot easier to have ten additional companies divert 80% of their trash vs. you spending all of your resources focusing on individually increasing your trash diversion from 90% to 91%. The multiplicative power of the crowd quickly overpowers the individual. The obvious added benefits include the expanded influence of substantial new memberships and new options becoming available to a much wider group of people and companies.